Affiliate marketing is a popular option for generating money from websites, as it provides owners a way to earn income without needing to provide any specific products or services directly.
To understand this in detail, it’s easiest to get a sense of the different types of sites that are out there right now, and unpick what makes them tick, so let’s do just that!
CPA Exam Guy: Skyrocketing to Affiliate Marketing Success
CPA Exam Guy has become a great example of how effective and profitable affiliate marketing can be. This website offers comprehensive guides, resources, and tips on passing the CPA exam, as the name suggests.
Through strategic partnerships with companies such as Becker and Wiley, this successful blog earns income through affiliate sales and referrals. Additionally, it has built up an impressive social media following that continues to drive traffic and conversions for their affiliates program.
With its well-structured content strategy, coupled with excellent SEO practices, it’s easy to see why this site is so popular among those preparing for the Certified Public Accountant examination. Moreover, it paints a positive picture of what can be achieved if you focus on a specific niche with your affiliate marketing efforts, rather than attempting to appeal to an overly broad audience.
Your Dream Coffee: Steaming Hot Affiliate Marketing Impact
With its well-planned layout, appealing brand identity and wealth of informative, interesting content, Your Dream Coffee is another site that makes bank through affiliate marketing, but still offers excellent value to visitors who are into this particular beverage.
That’s the key here, which so many wannabe affiliate sites get wrong. You want to think about visitors first and foremost, rather than trying to cram as many paid links into irrelevant content in a vain attempt to maximize profits.
In the case of this site in particular, its content covers all things coffee-related, from fixing faulty Nespresso machines to perfecting the art of making lattes and flat whites.
This is all wrapped up in an aesthetically pleasing, user-friendly package that means the content that appears regularly climbs up to the top of SERPs for the keywords being targeted. This in turn means that the people who click through are more likely to interact with affiliate ads, and bring the money pouring in for the site owners.
NerdWallet
Everyone’s conscious of their money, and there’s a huge industry dedicated to serving the personal finance needs of people around the world.
There are lots of brands vying for the top spot in this niche, and yet the one which regularly outdoes its rivals is NerdWallet. Search for everything from credit score info to savings accounts advice, and it should crop up on Google’s first page most of the time.
One of the ways that it managed to win out over its rivals is by offering interactivity with its content, which in turn include affiliate links. Things like tax and mortgage calculators work well for this particular site, but there are other options that can apply to sites that cover different industries and areas.
The Bottom Line
If another affiliate site is doing something consistently, it’s a clear indicator that this strategy is working out for it, and so it’s one you should think about emulating if you’re also interested in this arena.
Of course you should also feel free to think outside the box and be on the lookout for new affiliate marketing strategies that haven’t been tried or truly optimized before. That way you could plow your own lucrative furrow, starting today.
