Facebook isn’t just a platform to interact with your friends any more. It is more of a business place where brands put in all efforts to gain customers. The fact that more than half of the world uses Facebook makes it a favourite platform amongst businesses to boost their sales. But, then creating a Facebook page alone doesn’t do the job. You’ll also have to put in efforts to increase page views so as to improve customer engagement. Here’s a list of tools that will help you do that:
One of the best ways to improve customer engagement is to post content on your page at times when the users are more active on Facebook. But, you can’t spend your whole day on Facebook just waiting for those hours to post your content. So, the best way is to schedule posts using tools like DrumUp. You can link your Facebook account to the tool and schedule 3 posts per day at least one week in advance. DrumUp also gives you content suggestions based on the keywords you provide. After all, relevant content is the key to improved page views.
Contests and promotions help spice up your Facebook page thus increasing the page views. Heyo is one of the best social content platforms available. It is simple and is easy to use that you can set up campaigns on your Facebook page using Heyo by simply dragging and dropping. You can also setup time limits for the campaigns to create excitement amongst the audience. One of the benefits of using Heyo is that you don’t have to go through the tiring ordeal of filing up lots of forms for setting up campaigns unlike other similar platforms.
Tabsite helps you manage your Facebook page and promotions better. You can use the tool for setting up campaigns, promotions, contests and to create an e-mail sign-up form easily.
Once you know what your customers need, then you won’t find it difficult to come up with a strategy to improve your Facebook page views. Crowdbooster is a great tool when it comes to social media analytics. The real-time data generated by the tool helps you to have a better view of your page’s performance in Facebook and thereby, helps you to make further decisions. You can also schedule and analyse your posts on Facebook using Crowdbooster.
Audience always prefer a well-maintained Facebook page over a shabby one with random posts. Buffer is one of the best social media management tools that can help you take care of almost every aspect of your Facebook page. You can create numerous posts at once and schedule them on your page whenever you want. Buffer provides you with analytics for each link you post, thus giving you an idea of the types of content that works with the audience.
Planning to start an interactive campaign for your business page? ShortStack is what you need. The tool comes with lots of options for setting up an interactive campaign on your Facebook page. You can either choose a template and go live on Facebook or go on to build a campaign from scratch by customizing it based on your preferences.
If you want users to keep visiting your Facebook page, your content must be interesting enough. It must include images and videos along with text. Cava is a well-known tool that comes with templates that you can use to create graphics to post on your Facebook page. With about 1,000,000 images available, you can use them to create as much content for your page as you need.
8. Post planner
You can schedule your posts using post planner so that they are posted to your Facebook page when the users are most active. This helps increase the page views. You can also use the tool to look for and post images that go viral, thus improving your post visibility.
If you want to improve your Facebook page views, you’ll have to take care of every aspect of your page using the above mentioned tools. Make use of the analytics tools to read your audience’s minds and to know when they are most active in Facebook and then, create content accordingly. Contests, promotions and deals can definitely make heads turn. Go for it and you’ll see a gradual increase in your Facebook page views soon.